• video_typing_cover
  • video_typing_cover

Oakley USA selects iX Cameras i-SPEED 720 camera for a spectrum of high-speed video (HSV) requirements

For Immediate Release
April 18th, 2018
high-speed camera
Fox Sports takes an inside look at Oakley's HQ. Note the high-speed footage of an incredible lens repelling a speeding hockey puck!

As the world leader in sports and fashion eyewear and headgear, Oakley takes the safety of their customers very seriously. To that end, a substantial component of their R&D effort is dedicated to the testing of their products – from ballistic impacts, to projectile impacts, to crushing, to twisting and distorting helmets, lenses and frames. Every single design goes through rigorous destructive testing before it gets near a human head.

"High-speed, high resolution, and the ability to adapt to a range of test applications are key aspects of what we need from a high-speed camera," commented Steven Reynolds, head of the HSV program at Oakley. "We tested several cameras for our requirements, and the i-SPEED 720 stood head and shoulders above the others in terms of performance, image quality, and ease of use."

“Beyond impact testing, we already have been using the camera to create promotional videos for our marketing department, as well as identifying issues with our automation and production lines. The i SPEED 720 has quickly become an incredibly useful asset across the company,” Reynolds added.

The i-SPEED 720 model of the 7 Series high-speed cameras is produced by iX Cameras, a company that designs, builds and sells cutting-edge ultra-high-speed cameras for the scientific and manufacturing research markets. Peter Carellas, President and CEO of iX Cameras said, “We are very pleased that Oakley chose iX Cameras, and we are confident that by teaming up with Hadland Imaging, our exclusive US West Coast sales partner, Oakley will receive the best in service and support. Our high-speed (ultra-slow-motion) cameras are designed by engineers who have the end-customer in mind; hence throughput performance, image quality and ease of use are our paramount considerations.”

The i-SPEED 720 camera has established itself as a market leader in the realm of high-speed, high resolution video cameras. Boasting a 3.1Mpx sensor, resolutions of 2048 x 1536 are possible at frame rates of 8,512fps.

"Oakley really put this camera to the test," added Todd Rumbaugh, CEO of Hadland Imaging Inc. "They have used the camera in applications that we hadn't even envisioned, and we have learned a lot from them. That the camera has performed admirably in all situations is of no surprise to us at all."

About Oakley

Oakley is one of the leading product design and sport performance brands in the world with products that world-class athletes depend on to compete at the highest level possible. The holder of more than 800 patents, Oakley is also known for its lens technologies, including High Definition Optics®. Oakley extended its position as a sports eyewear brand into apparel and accessories, offering men’s and women’s product lines that appeal to sports performance, active and lifestyle consumers. The brand’s global distribution includes Oakley “O” Stores and outlet Oakley Vault Stores.

For more information, please visit Oakley.com

About Hadland

Hadland Imaging is the industry-leading provider of visible/infrared high-speed and ultra high-speed cameras, specialized imaging systems, solutions and accessories. We provide complete imaging solutions to top researchers worldwide.

For more information, please visit hadlandimaging.com

About iX Cameras

iX Cameras is a cutting-edge technology and product leader in the field of high-speed (slow motion) imaging. Cameras, accessories and software designed and built by iX Cameras are extensively used in a wide variety of applications, including ballistics, automotive testing, R&D testing, production line monitoring and auditing, biomechanics, sports performance, media and cinematography. The company is a wholly-owned spinoff of the heralded Olympus industrial division, combining the acumen of the engineering and business visionaries from Olympus with a new team of industry veterans. iX Cameras continues the longstanding Olympus legacy of innovation under the i-SPEED brand, the highest performing and most feature-rich cameras. iX Cameras has worldwide sales, service and support with offices in the United States, United Kingdom, China and India.

For more information please visit us at www.ix-cameras.com
Contact information:
Michael Quzor : michael.quzor@ix-cameras.com
T: 339.645.0778
All Rights Reserved iX Cameras - High-Speed Camera Products. Copyright © 2018